Harley-Davidson’s annual celebration of all things motorcycles, music, and Milwaukee returned this year to Harley’s home city with performances from the Red Hot Chili Peppers, Jelly Roll, Hardy, and many more. We were excited to work on the festival’s branding for a second year in a row, including creating this year’s poster. Fusing elements of music and motorcycles, the poster features a classic H-D helmet, and in its visor’s reflection, a scene of a 1971 Super Glide cruising towards downtown Milwaukee with musical gear helping to create the skyline.

The Homecoming posters come in a regular edition on 100 lb Cougar Natural paper as well as a variant edition on 10 pt rainbow foil. Available in super limited artist editions - the regular edition of 50 and the variant edition of 50 are both signed and numbered by DKNG. Check out our initial sketch and close up photos of the finished prints below.

The Harley-Davidson Homecoming posters are available in the DKNG Store while supplies last.

Concept Sketch

Close-up Shots